http://www.theplanninglab.com/2009/02/who-should-be-in-control/ Selected thoughts on branding and communications for creative planners and strategic creative types. BETA. Tue, 05 Apr 2011 19:51:53 +0000 http://wordpress.org/?v=2.9.1 hourly 1 http://www.theplanninglab.com/2009/02/who-should-be-in-control/comment-page-1/#comment-528 Feyi Olubodun Mon, 15 Feb 2010 00:42:27 +0000 http://theplanninglab.com/?p=112#comment-528 This is quite true...what has been our experience as planners in Nigeria, is that client's refuse to assume leadership of the marketing process. The result is that often the agencies get blamed for lack of holistic results, which could not have been delivered solely by advertising... This is quite true…what has been our experience as planners in Nigeria, is that client’s refuse to assume leadership of the marketing process. The result is that often the agencies get blamed for lack of holistic results, which could not have been delivered solely by advertising…

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