Salt or pepper shakers are usually pretty dull. Unless you can make believe it’s heroin you’re sprinkling on your pasta.

Löneenkät 2009
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Here are the results from the Swedish planner salary survey. Many thanks to everybody who took part! I hope you’ll find it useful. And here’s a downloadable PDF.

  I'm currently conducting a salary survey for Swedish planners. Hopefully, we will be better prepared for next year's salary talks. So, if you're a planner working in Sweden, go here. And do spread the word! 

Technology doesn’t only let us create wonderful new applications and platforms. It’s also a good friend for pushing good old content.
As technology becomes commoditized at a fast pace, there’s no intrinsic value of selecting media for any other sake than efficiency. The real agency challenge is therefore not to be innovative per se, but ability to exploit [...]